"If every agency worked like B2B Better, I wouldn't have a problem. They just make it easy." – Corrina Oakham, Head of Digital Marketing, Cambridge Spark
"It was a no-brainer for me to rely on B2B Better's expertise and strategic acumen." – Marco Lorenzi, Head of Marketing, Simplestream
"We were able to recruit really interesting guests with very minimal effort on my part." – Ross Katz, Principal Data Science Lead, CorrDyn
"The feedback from the market and the industry has been phenomenal." – Ross Howard, Head of Marketing, Inbox Insight
"Jason is a real powerhouse — excellent at helping us manage logistics, the guests, and really driving results." – Faye Girvan, Marketing Director, Hypercube Consulting

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Corporate Social Responsibility Policy

At B2B Better, we believe businesses should be a force for good. As a podcast marketing agency, we are committed to making a positive impact on our clients, our team, our community, and the environment. This policy outlines our approach to Corporate Social Responsibility and how we integrate ethical, social, and environmental considerations into our operations.

1. Our People

We aim to create a healthy, inclusive, and supportive workplace where everyone can thrive.

  • Promote diversity, equity, and inclusion across our hiring and working practices.
  • Support flexible working and a culture that values mental and physical wellbeing.
  • Provide development opportunities for personal and professional growth.

2. Our Clients

We are committed to building ethical and transparent relationships with our clients.

  • Work with organisations whose values align with our own.
  • Deliver services with integrity, transparency, and accountability.
  • Help clients communicate responsibly, avoiding misinformation or harmful content.

3. Our Community

We believe in giving back to the creative and local community.

  • Offer mentorship, pro bono services, or discounted support to early-stage businesses, nonprofits, and underrepresented founders.
  • Participate in initiatives that support industry development and knowledge sharing.
  • Encourage team volunteering and community engagement activities.

4. Our Environment

We aim to reduce our environmental impact as much as possible.

  • Operate as a remote-first business to minimise commuting and office energy use.
  • Use digital tools and processes to reduce paper waste and unnecessary travel.
  • Work with suppliers and partners who demonstrate environmental responsibility.

5. Governance and Implementation

This policy is owned by the leadership team and reviewed annually. All employees and freelancers working with B2B Better are expected to uphold these values. Where practical, we will set measurable goals to improve our impact over time.