Free Consultation

Want to Create a Podcast That Generates Revenue?

If you're ready to commit a minimum of $4,000 per month for a minimum of 6 months and want to use a podcast to generate qualified sales pipeline - we can help.

During this free consultation, we'll talk about what you need to develop, launch and run a branded B2B podcast that delivers actual business results. Here's what we'll work on:

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Work out what success looks like for your company in owning a podcast.
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Run through your existing resources to understand what's possible right now.
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Develop an 8-week roadmap that will get a show live in all podcast directories.
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Share actionable tips on how to position your podcast to deliver tangible ROI. 
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If we're a good fit, we'll discuss how we can help you create a show your customers care about.

Get a free consultation

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It was a no brainer for me to rely on B2B Better's expertise and strategic acumen.
Marco Lorenzi
Head of Marketing at Simplestream
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Author Name
VP of Company
Lorem Ipsum is simply dummy of the printing and typesetting industry. Lorem Ipsum has been the industry's.
Author Name
VP of Company
Lorem Ipsum is simply dummy of the printing and typesetting industry. Lorem Ipsum has been the industry's.
Author Name
VP of Company
Process

How We Work

01

Month 1 - Development

We learn about your business through workshops and stakeholder interviews, research your buyers and get to grips with the competitive landscape. We then propose the concept of the show in our 'Blueprint' along with a roadmap of episodes and full-funnel content plan.

02

Month 2 - Production

Once everything is approved, we create the necessary branded assets and begin booking guests that fit your target ICP to record the first three episodes. Once they're recorded we develop the audio style of the podcast, cut together the trailer, and prepare to launch across all channels.

03

Month 3 - Distribution

Running a sprint-based process, we record, package and release new episodes on a fortnightly cadence. Our goal is to move fast and optimise often. Every two weeks we sit down with you to identify what’s working (and what isn’t!) so we can iteratively improve every part of the strategy - from production to distribution.

04

...and beyond

If required, we can work towards offloading the production of the podcast to be managed in-house by providing your internal team members with the necessary training and equipment.

Our services

We're a vodcast marketing agency - not a production agency.

01

Development

If all you need is someone to cut together some social clips - we're not for you.

Every show we work on is based on a fully-fledged, end-to-end marketing strategy that is designed to achieve the goals that matter to you - whether that's winning new business, positioning yourself in a different market, or acquiring first-party market research.

02

Production

We create all necessary audio, graphical and visual assets to produce a stand-out show. Using proven outreach techniques, we manage all logistics around booking guests (even from a cold start) and facilitate the recording of interviews with a dedicated producer.

03

Distribution

Running a sprint-based process, we package and release new episodes on a regular cadence across the channels that matter most to your customers. Our goal is to move fast and optimise often, iteratively improving every part of the strategy.

04

Coaching

Want to run operations in-house? Our team of marketing and brand specialists can serve you on a purely advisory basis, providing the guidance and know-how around taking a show from good to great.

Testimonials

What Others Say

I believe B2B Better is completely reinventing marketing and communications frameworks.

Scott Novak
Head of Communications, Bruin Capital

B2B Better helped position us as an attractive investment target that led to a $120m+ exit.

Ron Downey
CEO of Massive Interactive